First Without

This project creates a compassionate pet aftercare experience that guides owners through farewell, memorial, and remembrance with clarity, care, and emotional support.

UI/UX Design
Branding

Blender
Figma

Individual Project
4 - week course project

This project explores how pet aftercare can become a more compassionate and meaningful experience for grieving owners. Rather than focusing only on practical arrangements, it rethinks the farewell journey as a service that offers emotional support, clear guidance, and lasting remembrance. Through a combination of thoughtful rituals, memorial keepsakes, and a gentle digital experience, the project aims to help people honor the bond they shared with their pets in a way that feels personal, respectful, and healing.

“My dog is 10 years old, and this project comes from thinking about how I want to say goodbye with love and dignity.”

User Research

This user research explores how pet owners experience grief, what they need during aftercare, and how memorial services can better support emotional healing.

Low- and Mid-Fidelity Website Prototypes

I first used Figma Make to quickly build the website structure and explore how to create trust through clear information and guided steps. While it gave me a strong foundation, the UI did not match the emotional tone I wanted, so I refined the design into a softer and more intentional experience.

Branding

The branding was developed to feel gentle, trustworthy, and emotionally supportive. Through typography, color, and imagery, I aimed to create a visual identity that reflects care, remembrance, and a calm sense of dignity.

MVP Prototype

The MVP prototype focuses on the core experience of guiding users through the farewell process with clarity, trust, and emotional support. It brings together the essential features of the service in a simple and structured flow.

https://firstwithout.framer.website/

Product Design

Integrating product design into this project helped me expand it from a digital service into a more complete emotional experience. It allowed me to think about how remembrance can exist not only on a screen, but also through physical objects that people can keep and return to over time. I also used Nano Banana, Google’s Gemini image-generation and editing system, as part of my visual development process to quickly test forms, materials, and memorial object directions before refining them further. That process helped me explore ideas faster, but it also made me think more carefully about which parts of the product needed human judgment and emotional intention beyond AI-generated outputs.

“I had been thinking about this idea for a long time, so when we were told to do our dream project, I knew I wanted to make something this personal and meaningful.”

Reflection

Integrating product design into this project made the experience feel more complete and emotionally grounded. It allowed the concept to move beyond a digital service and become something people could physically hold onto during grief and remembrance. By combining the website with memorial objects, I was able to create a more holistic system of aftercare that supports both practical needs and emotional connection, making the project feel more personal, thoughtful, and fully realized.